Social Media
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| Pinterest Learn how to use Pinterest personally and how to apply it on a business level. Drive traffic to your website and generate interest in your products or services.
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Google+
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| Google+ for Business Learn how to create a personal and business profile on Google+. Learn why this should not be ignored as a great new marketing tool.
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| Course Information | Cr Hrs | |||||||||||||||
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| Facebook for Business I Students will gain an understanding of why a professional presence on Facebook is valuable to a business. Learn the details of setting up a Facebook fan page as a marketing tool. Students should have a Facebook page already established.
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| Facebook for Business II Learn how to take your Facebook fan page to the next level. We'll discuss ways to increase your fan base, utilize photos and videos to help tell your story and produce effective content posts. Come prepared with questions! Students should have a Facebook page already established.
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| Network with LinkedIn Learn how to tap into this resource to increase leads, referrals, sales and job opportunitities.
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| Course Information | Cr Hrs | |||||||||||||||
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| Twitter for Small Business I Small business owners and individuals will learn the basics and advanced functions of Twitter. Includes strategies for building a Twitter account others will want to follow.
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| Twitter for Small Business II Small business owners will learn and practice tools for managing and enhancing their Twitter accounts. Includes strategies for incorporating Twitter into a business marketing plan.
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Search Engine Optimization
| Course Information | Cr Hrs | ||||||||||||||||||||
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| Search Engine Optimization - Achieving Top Search Engine Positions Learn basics of search engines and how to get your web page found. Create search engine-friendly indexable, and well-ranked websites.
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